What is the Future of Social Media?

One question with a great range of great answers. This video was shot by Christian at Amplified 08.

What is the future of Social Media?

I think the future of social media is mass adoption by the masses. In recent weeks we have seen UK users jump on the Twitter bandwagon following celebrities such as @wossy and @stephenfry. I see this trend continuing. However, as the number of followers/friends increase for everyone, I see a dynamic shift.

Traditional principles of networking and word of mouth become energised once again. Real people – Real Recommendations – Real Time.  I see a future where crowdsourcing becomes the norm, we won’t rely on search engines such as Google, rather we will rely on the ‘wisdom of the network’. This won’t be a single network but a complex social graph of people we know and people we don’t know.

A focus on technology will be less – devices and services will just work, connect and fade into the background. Just as we carry our phone numbers and emails today on our mobiles. In the future, we will capture ‘conversations’ and take them everywhere.

Author: Jas

Jas Dhaliwal is a highly experienced International Social Media Strategist. Currently working as AVG Technologies, Director of Communities and Online Engagement, he specialises in building and engaging with social communities across the web. Born and bred in London, he is passionate about technology and social anthropology. Prior to AVG, Jas launched the social media program for Microsoft’s MVP Award program. Jas holds a BSc (Hons) in Information Systems and has an MBA from Brunel University in London, England. You can follow Jas as @Jas on Twitter or on Google+