30th June 2008

Pump up the Volume

posted in Microsoft, Opinion |

As has been widely reported in the press last week. Bill Gates has formerly stepped down from his official duties at Microsoft to concentrate on humanitarian efforts. I salute his efforts and raise my glass in admiration.

Bill Gates, though lacking the charisma of other pioneers such as Steve Jobs has always inspired me. Bill’s passion and dedication to software, (as can be felt in the video above) is amazing. From small and humble beginnings, he created an amazing company. But what now for the company, as its former Chief Software Architect looks to save the world?

Steve asks, “Whether bloggers can fill the void after Gates?”.  This is a great question.  Over the last few years, I’ve had the pleasure of meeting many Microsofties both in the UK and at various European conferences. Predominantly, most of them blog and you can feel their passion about their chosen field.  However, can all these individual bloggers replace the voice of Gates?

Steve, is a great blogger and engaging presenter. But I ask myself, where are the other ‘hidden gems’ at Microsoft and particularly in the UK? I have so far attended two Web technology focused events recently. Both of which Microsoft had sponsored. I saw some great demos, but where are the passionate people at Reading hiding?  I want to see, hear and engage with you. Believe me, I’m not the only one.

Microsoft may have lost a key asset as in Gates. But, as the world becomes ever smaller and our connections and relationships become more important. I hope that the company increases its efforts with the on going dialogue with its customers and especially, its consumer communities.

The big voice may have gone. But I think now might be the time, to “Pump up the Volume” on many of the other quality voices within the company.

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  • Hi Jas,

    I blog from Microsoft for education customers. It started as a way of getting around the problem of having too much to say, and no appropriate channel through our main MS UK education site, and it has quickly outgrown our conventional website traffic & content.

    But I think what I do for education customers is in quite a niche really - I'm only really writing for the specific customer groups, rather than generically for any audience. For example, with all the fuss being made about data security in government, my interest in blogging about it is what it means to education customers (and I break those down even further by having specific blogs for people in schools, colleges and universities). I guess it makes it even more niche!

    Ray
  • Hi,

    I'm a Microsoft UK blogger - I work with ISVs, small businesses and ordinary people to understand technology and how it impacts them. I love working with positive people who just want things to work.

    One decision I made was to not blog on the official MS platform so I had an element of freedom in my expression.

    thanks

    David
  • Jas Dhaliwal
    Jason, Mel

    Thanks for your comments!

    My post was deliberately provocative! I know there are a strong group of hardcore UK MSFT Bloggers.
    Eileen Brown, Darren Strange, James Senior, Matt McSpirit to name but a few and of course yourselves.

    However, I would love to see you guys getting more credit for your blogs and thus more exposure.
    For instance, why isn't there a page on Microsoft.co.uk which lists all UK bloggers? Perhaps, I've missed it??

    I would just like to see you more of you guys reaching out to more people!

    Your content rocks and having a direct connection with you via (social media) is a great thing!
  • hey Jas - I work on the advertising side of the Microsoft business and help run www.adcentercommunity.com as well as digital blogging for Media Week UK!
  • Hi - I've been writing my Mr Mobile blog for the past 3 years! Happy to chat with you about Mobile!
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