The 2007 Oscar award night teaser trailer of the iPhone cost Apple $1.7 million, possibly the most expensive “hello” in history!
Apple’s iPhone should be termed the Web 2.0 phone really. The iPhone has not even been launched yet, with Apple already working on a new version with added 3G functionality. The Apple, web pitch builds momentum. http://www.apple.com/iphone/
Its interesting to see Apple using “Hello” again to promote the iPhone, a strategy first applied to the 1st generation iMac.
Come on Apple, where is the support for Office apps and “push” email.